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CARTIER
INSPIRATION
The challenge was to create a proof-of-concept commercial for Cartier’s catalog, shot in Central Park. The goal was to blend Cartier’s luxury brand aesthetic with the vibrancy of New York’s Central Park setting, while maintaining a sophisticated narrative.
CREATION
Produced by Belle Image, this proof-of-concept commercial came to life under the creative direction of Pierre Benoit. Danny Mora worked closely with Benoit to refine the edit, ensuring a polished narrative flow. The final color grading, done in DaVinci Resolve, added the finishing touch, enhancing the vibrant tones of the Central Park backdrop and elevating the overall visual appeal, perfectly capturing Cartier’s luxury aesthetic.
ALL PROJECTS
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